In the last few months I have been using quite a a lot of different phones for varying periods of time. Now there are two basic problems with getting a new phone, one the user data such as contacts and calender and two the applications that we might have installed. The first part is taken care of by the Switch application that I have talked of previously; it is the second problem that deserves attention. S60 is a open platform that allows us users to make the phone do much more than it was initially capable of by adding different 3rd party applications and it is these applications that actually make it a smartphone. Switch handles transfer without the need for a computer and directly over bluetooth but when it comes to applications/themes I do not see such a simple solution.
As time works today all of us have hardly any free time and are on the move constantly and seldom have the time or the patience to sit down and install all applications one by one and at the same time remember all of them, considering there are great freewares coming out almost daily. Therefore it would be great if there was a central repository where we could find all of them at one place and it won’t even be better if someone uploaded them for us?!
MOSH is just that, a site that aims to make informal networking easier, especially for times when a computer is not at hand. A short form for ‘mobilize and share’, MOSH has seen more than 6 million downloads since its beta launch on August 9. It is intended for all mobile devices and is not Nokia-specific. MOSH’s number one market has been India, followed by Russia and South Africa. When MOSH was started a few months back its first dimension was the ability to upload and share content with a global audience and the second which flowed from it was downloading and customizing your device. In October last year Nokia unveiled SEEK, the third dimension of MOSH which now allows users to even make requests for content, and the community can respond with suggestions or custom-created content answering each ‘SEEK’.
This is probably the best solution one could find, it allows us to upload a lot of different types of content with a reasonably large 100 MB limit for times when you want to share something or put it up for future use which no one else has done so far. As far as downloading is concerned there is a direct download option or the provision to add it to ones own personal collection that links the file to your account, like a bookmark for future use. This way we can have a complete compilation of the stuff on our account ready for download anytime anywhere on any phone with a data connection. What is even better is that Mosh is not Nokia specific, this goes in line with Nokia Maps (and even Ovi – more on that later) which is again not Nokia only.
MOSH also has a mobile optimised version accessible from any browser that enables a user to perform all these tasks effortlessly and with ease. To top it off a dedicated S60 client is also available which further goes towards enhancing the user experience although it is nothing more than something that gives you click-able Bookmarks.
Now as much as I like Mosh it might have a few issues to iron out. What I hate in the first place is that MOSH isn’t simply mosh.com but mosh.nokia.com, it isn’t hard to find the correct address but it affects word of mouth publicity and hence lesser people actually end up joining. Another thing is the upload mechanism, categorisation could be better. For instance I made the mistake to uploading a theme under graphics head while it should have been under ‘Applications’ according to MOSH. Why? Applications to a common man are softwares and not themes.
The next thing I wonder about is MOSH and Ovi. Why isn’t MOSH under the Ovi umbrella? There are similarities between Ovi and MOSH and Nokia apparently plans to keep both going as non Nokia specific platforms. MOSH is an out and out medium to share applications, themes and so on for for phones while Ovi Share is more picture and video oriented. MOSH fills in perfectly where Share on Ovi falters. Yet we see no plans from Nokia to bridge that gap, as an Internet and communications company it is providing users with options to do everything they would possible need, yet when it comes to making a polished comprehensive service they miss out. Ovi is a great initiative which clubs Maps, Pictures, Video, N-Gage, Music almost everything a user on the go will need; plus it is easier to market the Ovi brand and let people discover all the things it can do than pick up things individually and start attracting people’s attention for each one of them.
All said and done MOSH is not something ahead of its time and with data prices falling, WiFi becoming prominent and people having lesser and lesser free time at hand it will be one heck of a useful resource.