Tag Archives: Nokia Music India

Nokia Music Unlimited Launches In India For Windows Phone, Old Lumias Get A Year’s Subscription For Free

In addition to the Lumia 610 launch, Nokia India today also announced that Nokia Music was finally coming to its Windows Phone lineup. The Lumia 610 will be the first to ship with Nokia Music and Mix Radio pre-installed, but I was able to verify that both these services will also be coming to existing Lumia devices by the end of the month. Although, you will need to upgrade your devices to the latest tango build before you can use Nokia Music or Mix Radio.

The best part is that even if you already own a Nokia Lumia device such as the 800 or the 710, you will still get a full year’s subscription to the Nokia Music Store for free. I have been a huge fan of the service, and I’m glad to see Nokia take care of their existing customers as well. In addition to DRM free downloads from the Nokia Music store, users will also get access to Mix Radio that has specially curated playlists for the Indian market.

Nokia Music Shows The World How To Kill Piracy: $26 A Year For Unlimited DRM Free Music

Nokia Music went DRM free in India in December last year and I thought it was a pretty big deal. When the service first launched, the idea was to give you access to a huge catalogue of DRM’d music for one year with the purchase of a new Nokia device, and after that one year you could keep all the music had downloaded, but there was no way to renew the subscription. If you wanted more downloads, you’d have to get a new ‘comes with music’ device.

Since then the service has changed considerably, and has been brought to low cost devices like the Asha series. These devices sell for less than $200, and come with the ability to download DRM free music that you can send to your friends, or copy and play on another device. Today via the official @NokiaIndia Twitter account, the ability to renew your Nokia Music subscription was announced. Currently you can only renew for one month at a time, and the cost of the recharge is just Rs. 113 a month which translates to just over $2.

(Downloaded from the Nokia Music Store, transferred to the Mac and from there onto the iPad and so on. DRM free win).

So for Rs. 1356 (just over $26) you can download millions of DRM free, high quality 256 kbps music – all year long. That’s just amazing. You can purchase a renewal pin online, or at a Nokia store in your city.

The Nokia Music Unlimited service in India gives you access to 4 million tracks, which in addition to a very large collection of international music, offers an extensive selection of local music, including some really old tracks that you’ll have a hard time finding anywhere else. Nokia Music Store includes wide-ranging catalogues from major global labels like Sony Music Entertainment, EMI Music, Nokia’s local partnership with Indian Music Industry (a consortium of more than 150 music companies), Hungama that represents major labels including Yash Raj, Tseries, and SIMCA (South Indian Music Companies Association), amongst others. Basically, it’ll have pretty much everything you are looking for. Plus, through things like the Nokia Music Theater, you’ll also find a selection of content from great local artists who haven’t become quite so popular, yet have excellent music.

All of that for a full year, for less than what you’d spend on a meal at a not so expensive restaurant. Rs. 113 is an unbelievable price, and if Nokia can stick to it, I am sure a lot of people will only be too happy to sign on. No service in the world offers access to such a large quantity of DRM free for such a small price. At least in India, Nokia Music has the potential of becoming a bigger draw than even Nokia Maps, and that’s saying a lot because Nokia Maps is an excellent itself.

There are still a few things I’d like them do to – the first is start supporting Macs. The tracks are DRM free MP3 files and there is no longer a technical reasons for the service to be Windows only. Next, I’d like to see Nokia offer higher quality downloads over the air in addition to the compressed versions that are currently available. If I have a 3G plan, or am on WIFI, I shouldn’t be forced to download the compressed track.

Finally, I cannot wait to see Nokia Music launch in India on the Lumia series as well.

PS: I am certain, Nokia will not be able to offer this price point in other countries. But for India, this is a great price.

Nokia Music Goes DRM Free In India & Why It’s a Huge Deal

Nokia Music Unlimited has been around in India for a while now and the model it followed was that with every purchase of a compatible Nokia handset, you got access to the millions of tracks on the Nokia Store for one year. You were free to download as many tracks as you liked and keep them after the expiry of the one year period, but there was a catch they were DRM protected.

That meant you couldn’t play that music on your other devices, and if you didn’t have a Windows PC, you couldn’t play them on your computer as well. So Mac users were out cold and that was never good. Next problem was that you could only use so many PC’s to download music from, so if you didn’t have WIFI or an unlimited data plan you would again hit a wall.

But all that has changed since last week. Along with the Nokia Asha 200 and Nokia Asha 300 and Nokia X2-02, Nokia announced that its Nokia Music service would be going DRM free. So with each subscription, you can now download as much music as you like, send it to friends, copy it to your other devices and that’s great. For once you have access to unlimited legal music downloads that come with all the metadata and album art intact. For over the air downloads, the tracks will be compressed so that downloads over EDGE will also finish in a minute or two.

Nokia Music Goes DRM Free In India & Why It’s a Huge Deal

Further, unlike the old way of activating the service via a coupon, Nokia Music will come pre activated with each phone. On low cost devices like the Asha series the service will be free for the first three months with the option of renewing the service by paying from the device itself. You will be able to opt for 3 month, 6 month and 12 month packs by paying a fee that hasn’t been revealed yet. Previously you got access for one year and that was it. If you wanted more, you had to get a new Nokia handset.

The beauty of the Nokia Music Unlimited service in India is that in addition to international music, it offers an extensive selection of local music, including some really old tracks that you’ll have a hard time finding anywhere else. Nokia Music Store includes wide-ranging catalogues from major global labels like Sony Music Entertainment and EMI Music and Nokia’s local partnership with Indian Music Industry (a consortium of more than 150 music companies), Hungama that represents major labels including Yash Raj, Tseries, and SIMCA (South Indian Music Companies Association), amongst others. Basically, it’ll have pretty much everything you are looking for. Plus, through things like the Nokia Music Theater, you’ll also find a selection of content from great local artists who haven’t become quite so popular, yet have excellent music.

I have been a huge fan of Nokia Music Unlimited, and the move to DRM free music makes the purchase of a Nokia device an almost no-brainer. For a lot of people Nokia Maps has been a huge motivation for purchasing Nokia devices, but free DRM-free music could easily take over that role. So for consumers who are looking at the best value amongst the competition a combination of free navigation and music will be hard to resist.

The service is limited to the just announced Nokia Asha 200 and Nokia Asha 300 – and Nokia X2-02 for now, but the move to smartphones is a natural progression. Nokia has already said that Nokia Music will be coming to the Lumia devices in Q1 next year and you can be pretty sure it’ll come with DRM-free music.

One feature request I have is that Nokia offer higher quality downloads over the air in addition to the compressed versions that are currently available. If I have a 3G plan, or am on WIFI, I shouldn’t be forced to download the compressed track. Additionally, high bitrate versions should be available for download on Macs as well.

People want to pay for music, but the pay per album or track model would not be successful in India and its great to see a service that offers them a way around it. If Nokia can keep the renewal price of its Nokia Music service reasonable, I’m sure a lot of people will only be too happy to ditch songs.pk!

Here’s Your Chance To Win Nokia Music Store Vouchers & Get Questions Answered

The Nokia Music Store has only gone live in India a few weeks ago and as a follow up Nokia India is holding a Music Bootcamp in New Delhi tomorrow, which I have been kindly invited to attend. We should hopefully be getting details on Nokia’s plans for the Music Store in India, including the ‘Comes with Music’ service and CWM only (till Q1 next year) devices such as the X6.

Here's Your Chance To Win Nokia Music Store Vouchers & Get Questions Answered

As you may have noticed, as of now you can only access the music store via a promotional code that ships with all compatible devices. But if you have not bought a device recently and would still like some Music Store action then I have some good news for you.

Nokia India is having a music based trivia on Twitter where you can win promo codes/music store vouchers. All you need to do is follow @NokiaMusicIndia and reply to their questions on Twitter  with the correct answer as soon as you can. There will be a series of questions leading upto tomorrow’s event and there will be one lucky winner in each round. So get cracking now.

The first question’s already out. You can also follow the #NokiaMusicIndia tag to see what other people are upto. Also if you have any questions about the service in India, just put them down and I will be be sure to try and get an answer.